THE MOB MUSEUM

BRAND IDENTITY, LOGO DESIGN

The assignment focused on redesigning a museum’s current logo. The Mob Museum, The National Museum of Organized Crime and Law Enforcement, is a history museum located in downtown Las Vegas for those who are interested in the history of the mob and the glamour of the mob portrayed in Hollywood. It contains information about the understanding of organized crime’s history and its impact on American society. The museum uses an interactive journey with exhibits, true stories, and artifacts that belonged to mobsters like Al Capone and Pablo Escobar. The museum’s tone is informative while also being provocative and dark. It possesses the quality of catering to the audience’s morbid curiosity and how mobsters are strangely fascinating.

OBJECTIVE

TOOLS USED

Adobe Illustrator, Photoshop, InDesign

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